Reprai

Redefining pharma engagement with AI precision.

Founded

2024

First Invested

2025

Headquarter

Delaware, US

Founders

Investment Manager

Selma Bahcivanoglu

Company web page

reprai is an AI-powered platform designed to autonomize and optimize the promotional operations of pharmaceutical companies.

The platform consists of two core product lines: reREP, which mimics the role of a pharma sales representative, and reTOOLS, which enhances operational efficiency. Together, they deliver a comprehensive solution that transforms how pharmaceutical companies reach and engage with healthcare professionals (HCPs).

reprai stands out in the pharma industry by being the very first AI pharma sales rep, transforming promotional engagement with automation, personalization, and compliance at its core.

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Didem Aral

Didem Aral is the Co-Founder and CEO of reprai, an AI-powered platform redefining how pharmaceutical companies engage with healthcare professionals.

With more than 20 years of experience in marketing, Didem has led creative and digital transformation initiatives that connect data, technology, and insight to make marketing operations smarter and more effective.

She has extensive experience developing medico-marketing and digital communication strategies for global pharma leaders, and has led go-to-market programs, product launches, and HCP engagement strategies for companies including Johnson & Johnson, Novo Nordisk, Bayer, Merck, and others.

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