Samet Ensar Sari

Samet Ensar Sari

Experts | Leadership & Marketing

Samet Ensar Sarı is a highly accomplished entrepreneur, marketer, and lecturer. He has an extensive background in marketing, having co-founded Dekatlon Buzz in 2009, Turkey’s first social media-focused marketing agency. Under his leadership, the agency achieved an impressive 1900% growth and won multiple international awards, including the prestigious Cannes Lions.

In 2016, the majority shares of Dekatlon Buzz were acquired by Altavia, Europe’s largest retail-oriented marketing group. Samet then became the General Director of Altavia Dekatlon, a new-generation marketing agency formed by the merger of Altavia Turkey and Dekatlon, and a senior consultant in the European Steering Committee.

After fully exiting from Altavia he got the responsibility of marketing in Yolcu360 for one year, and it was chosen as one of the fastest-growing technology companies in Turkey by Deloitte and additionally became the founding partner of Turkey’s first personal branding agency That’s Me!.

Now he is the fractional chief marketing officer of two scale-ups at the same time, Easycep, a leading marketplace for refurbished devices in Turkey, and Artboard Studio, a leading online design-focused software as a service tool globally.
He has also been recognized for his entrepreneurial achievements, including being named a “Talent Champion” by the Adecco Group and included in the list of “Top CEE Entrepreneurs” in 2019. Samet is a sought-after speaker and has delivered keynote speeches at events such as TEDx and the Global Entrepreneurship Congress. Samet has a strong interest in blockchain technology and was awarded an MBA degree from Bahçeşehir University for his thesis on the subject. He is also co-founder of Başlangıç Noktası (Starting Point) platform in the Turkish Informatics Foundation.
Samet is a graduate of Istanbul High School and earned a high degree in Industrial Engineering from Bilkent University, where he was an honor student. Samet is a proud father to his son Can Atlas and a loving husband to his wife Billur.

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